LIL AARON IS NO LONGER THE MUSIC INDUSTRY’S BEST KEPT SECRET

Just as you’d expect, Lil Aaron isn’t here for anyone who might have luke warm feelings about his music… “I don't want people to hear my music and be like, "Oh, I kinda like this." Either you love it or you hate it. I'll be the first to tell anyone I'm not for everyone. I'm a very vibrant energy, I guess. You can do whatever you want, but I think a lot of new people are gonna connect with this project.”

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BRITTANY CAMPBELL: RENAISSANCE GIRL

The anecdote “master of none” comes to mind when you hear of someone who is good at everything — but for singer and actress Brittany Campbell, she truly is good at everything. This beauty has done everything from a Netflix series (She’s Gotta Have it) to releasing her most current single, “Stay Gold,” last month — oh, and she’s also currently performing in a little show called Hamilton in Chicago.

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Exclusive SXSW Portrait Gallery: The Artists You Should Have Seen at SX2018

The SXSW Music Festival is a difficult beast to tame, since many emerging bands are there to perform for industry insiders for the first time with set times up against artists like Khalid. While it’s nice that some of the larger artists pop by for seemingly surprise performances, it often makes it difficult for the newbies to get seen.

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