EXCLUSIVE: First Look at DOLLS VOL 3 by Marco Ovando — A Visual Love Letter to Drag’s Fiercest Faces

July 25, 2025

11:55 am

The dolls are back—and they’ve never looked this good!

LADYGUNN is proud to exclusively reveal the cover and first look inside Dolls Volume 3, the latest (and fiercest) installment in celebrated fashion photographer Marco Ovando’s cult-favorite photography series spotlighting the global drag phenomenon. A visual feast that is equal parts fashion fantasy and cultural archive, Dolls Volume 3 is Ovando’s boldest vision yet—featuring newly crafted portraits of drag royalty like Violet Chachki, Aquaria, and Nymphia Wind, alongside backstage secrets from the Werq the World Tour and RuPaul’s Drag Race Live! that will have fans gagging.

“This one’s different,” Ovando tells us. “It’s not just a collection—it’s couture. It’s intentional. It’s an evolution.”

Split into four stunning chapters—The Studio, The Shows, The BTS, and The Parties—the book takes readers on a journey from perfectly lit portraits to the gritty glamour of nightlife and everything in between. Whether shot in a mall parking lot or a velvet-drenched club, Ovando’s signature eye for lighting and high-gloss drama captures drag at its most transformative.

And the cast? Iconic. We’re talking Lady Bunny, Jorgeous, Ginger Minj, and new gen beauties like Lana Ja’rae all serving look after look in visuals that are part editorial, part love letter. The images are not just pretty—they’re powerful.

But Dolls Volume 3 is more than just a coffee table must-have. It’s a record of a revolution in heels. As drag continues to shape the worlds of fashion, music, and pop culture, Ovando’s lens reminds us why these queens aren’t just entertainers—they’re icons, artists, and muses.

Don’t just stan—immortalize your fave!