Words / Kally Compton

Photos / Paloma Huntington-Ortega + Matías Alvial

On June 3rd, Sasha Colby officially launched her infused pre-roll Sasha Colby Kush in collaboration with queer cannabis brand FLAMER. Kicking things off with Meet + Ki stops at Housing Works, CONBUD, and The Travel Agency, with lines around the block at all three locations. Sasha connected with adoring fans, and even signed some unique personal effects: everything from someone’s stomach to an urn of their late partner’s ashes. She capped off the launch with an exclusive after-party on June 4th at FLAMER HQ in Bushwick, Brooklyn. 

The celebration drew an electrifying crowd of queer creatives, artists, and nightlife icons—including the legendary Amanda Lepore, who came all the way to Brooklyn to party with Sasha. Inside, the space was transformed into a sensorial fantasy. 

The room smelled of summer, from the lit dragon-fruit-scented-joints and floral arrangements by Ivan Lam. The artisanal bouquets featured crimson laceleaves and violet carnations glittered with silver septum piercings, perfectly capturing the edgy elegance that defines both FLAMER and Sasha’s shared ethos.

“Celebrating this launch surrounded by friends was incredible,” says Sasha. “It felt like more than just a personal win—it was a moment for trans entrepreneurship, for showing what’s possible when we support each other.”

Guests were greeted by a delightfully kitschy installation of Sasha Colby’s “FLAMER office,” brought to life by Jesse Hepsworth and FLAMER’s creative team. The hand-drawn backdrop featured whimsical filing cabinets and bookshelves lined with cheeky titles like Tale of Two Titties and Quantum Divanomics—a playful nod to queer culture and the tongue-in-cheek spirit of the collaboration. The scene wouldn’t have been complete without a papier-mâché computer straight out of the early 2000s, looping unreleased clips from Sasha’s upcoming commercial—a surreal, funhouse glimpse into her dream world, where Sasha Colby Kush first came to life.

Creatives like comedian Motti and drag artist Cherry Jaymes kept the energy pulsing as a room full of trans joy. Music artist and DJ Von stopped by after her set with King Princess and sipped on some Dirty Virgins. The chic mocktails kept guests hydrated in between puffs of Colby Kush. At the “cool kids” table, the ladies in red—Sasha and Amanda—shared joints with other queer nightlife divas like Jaycie O’Day, Charlene Incarnate, Dev Doee, Justin Wee, Sammy Sins, and SNIX. 

“Being surrounded by so many inspiring people was more than a celebration—it was a glimpse of the queer future the cannabis industry really needs,” says FLAMER Co-founder and Art Director, Matías Alvial.

And the icing on the cake was literally a cake. Sasha blew out her “candles” (a single Sasha Colby Kush joint) as the crowd sang “happy birthday” in celebration of the official launch. After sharing smiles and bites of locally baked tres leches, everyone went home with a custom votive candle of Saint Sasha herself. 

Because the next time you light up Sasha Colby Kush, you’re not just smoking—you’re summoning mother.

CONNECT WITH FLAMER:

INSTAGRAM